Recently I got a interesting query from one of my client- why she'll perform SEO for her website, when its not the bread and butter?
Really interesting: I used to avoid such queries always, as to convince her I've to start from the scratch.
Well this is bull sheets- It doesn't mater what/how much your website is earning!! At-least Google is not considering the same.
Your website is like a small window to the world, and it has a unique IP address. You may or may not earning through it, but you've to look after its maintenance. Google is indexing your pages with bugs, and people are getting your Site too.
Now lets talk about the physical office: where you're selling few monopoly products. Can you risk not to maintain it? Without any infrastructure would you sell a product? Never!! You need supportive infrastructure to run your businesses. It turns to SEO, when you talk about your website.
SEO is not an expenditure, its rather an investment!! Don't run the campaign for long time, if you're not earning through your website. Just run it to maintain it. Your website/blog is an asset to you, and SEO is an investment.
Really interesting: I used to avoid such queries always, as to convince her I've to start from the scratch.
Well this is bull sheets- It doesn't mater what/how much your website is earning!! At-least Google is not considering the same.
Your website is like a small window to the world, and it has a unique IP address. You may or may not earning through it, but you've to look after its maintenance. Google is indexing your pages with bugs, and people are getting your Site too.
Now lets talk about the physical office: where you're selling few monopoly products. Can you risk not to maintain it? Without any infrastructure would you sell a product? Never!! You need supportive infrastructure to run your businesses. It turns to SEO, when you talk about your website.
SEO is not an expenditure, its rather an investment!! Don't run the campaign for long time, if you're not earning through your website. Just run it to maintain it. Your website/blog is an asset to you, and SEO is an investment.