One Languaze One Website Or Two Languaze One Website

What is good? Different website for different languaze or a multilinguist website is better idea!!

If you've enough time to market your each website, than I would suggest to use different website for each languaze. It will also help you to build and grow your local market too.

You need enough content in different languaze to market your websites. You can't use same content for every website by only translating it to your desire languaze. It's simply called duplicating the contents, a unprofessional way to market your website.

It's also help you to minimize your website on-page and on-site issues. With a Multilinguist website you can't fix all the technical error as few of them are really helpful. Mark up validation may show you numbers of error, however it's not a ringing bell.

The next factor is linking; what strategy you need to follow to build your links? You've a non-English site and you're targeting the SE's based on the region, only because you've used specific languaze to reach your target audience. You can develop different contents to generate the links and specially you need anchor text with specific languaze. This'll reduce your campaign time limit.

Considering the languaze, you can target the keywords. I mean, this is really wise to target the local keywords to market your offerings. You can't go for only English keywords, when you've a non-English website.

Hence, I'll recommend to use different website for different languaze only when you've enough time to market it.

Select the best keywords for the SEO campaign

Following to my April 11th blog post, below are some easy techniques for layman to identify the best keywords for the SEO campaign.

Meta elements are very important from search engine point of view. These are not displayed on the website, but helps the crawler to understand the websites offerings. To identify these elements, one need to go into the  website source code. Follow the below steps:

Step-1

Open the website on your preferred browser and hit the CTRL+U to get the website's source code. You'll get a new tab with the address: view-source:http://www.Domain.com

Step- 2

Use the CTRL+F to open the search box and type "keyword" to get the list.

Website Source Page

Considering these keywords for optimization is NOT always a wiser decision.

These are the good keywords to target, but as I've already mentioned "select the best for the campaign". However, by using these keywords you can get a preferred keywords list. Follow the below steps:

Step- 1

Open the Google keyword tool: https://adwords.google.com/o/KeywordTool‎
You'll get a page like this:

Google Adwords Tool

Step- 2

Put the requested data; Word or Phrases, Website & Category. Hit the enter key to get the list.

Step- 3

You can refine the search by using the Advanced Options and Filters options.

Advanced Options and Filters

Step- 4

Wisely select the keywords from the list. Check out their Competition  Global Monthly Search and Local Monthly Search.

Keywords List

Select the keywords from the list which are relevant to the website offerings.



This kind of tools are helpful, but it's not recommendable. Most of the SEO companies can fool you by providing you a keyword list by using these tools. Please read the website content, the offerings, and other important elements to find the best keywords to target.

Try this and let me know, if you've got any questions for me.

Types of keyword

Earlier I've posted about the keywords. However, I've never posted anything relate to their Types. So, below they are:

What are the types?

Based on the competition and search value keywords have 4 categories:

Branded keywords-
These are the type of keywords whose search value and competition both are High. If you're targeting these keywords, be sure that you'll have long Campaign duration. Your investment will be HUGE, and so the TRAFFIC too. That doesn't necessarily mean that, you'll have all your potential leads on your website Landing page. It'll only give you the assurance on the percentage of Traffic flow. Some of the samples are: Mobile phones, Electronic goods, Mango fruit, etc.

General Keywords-
These keywords will also give you good traffic. However, these keywords has medium/less number of competitions  These can be achievable within the time frame and often Predictable. Based on the business you can select your keywords from these categories. Some samples are: Buy mobile phones, Buy electronic goods, Buy mango fruits, etc.

Keyword Type Chat

Short keywords- 
These are mostly one or two words. They can be from branded groups as well general groups. They might have huge competition and less too. Some samples are: Mobile pricing, FMCD, Fresh fruits, etc.

Long tell keywords- 
These keywords are good for the business point of view. They'll give you real traffic in quick time. They are more than two words and genuinely long. Some of the samples are: Buy mobile phones online, Limo services for Neywork, Buy fresh fruits online, etc.

Keywords are vital for the web business, be sure you're targeting THE RIGHT ONE for your website.

Search Engine Optimization [SEO]

Actually I've not posted anything to explain "What is SEO" before. It'll be a stupid answer if I say, "hy, you must have an idea on it". So, I apologize and here we go:

What is a Search Engine?

Ok, when you'll try Google with "what is search engine" it'll give you a complete information on it. I tried:

Search Engine Result

Search engine is a web base program which collect and provide information at a Click.

What is Search Engine Optimization?

Search engine optimization is a process of making a website/blog search engine friendly as well as user friendly. It's a smart activity which takes time to serve the result. the process starts with making a error free website/blog and ends with the "Thank You" page.

Categories Activities:

On-site:
To make sure the website/blog has no technical errors and all the codes are search engine & user friendly.

On-page:
To make sure a technically error free website is available to all the search engine to collect the data/information.

Off-page:
To make sure the website/blog is reachable for all other web users through strong link popularity.

Above are the general information about the search engine optimization service. Want to know what're the benefit of doing this?